Search engine optimization
Universal search opportunities
It is a term used for the generic search opportunities which are also called the blended search.
In this, the search engines google (most popular search engine) mostly combines the results of all the related databases into one single list and displays the results to the users.
Universal search generally has a number of related databases, so whenever a user searches for any keyword or text query, the search engine delivers a mixed result of images, audios, text, and news.
Some different information which is delivered after the search is done is:-
Google news
Google images
Google videos
Google shopping
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